Apr 08, 19 · Among the top female clothing brands, more than 30% of sales are driven by live streaming In certain industries such as jewelry and jade, flowers and plants, the penetration rate of brands using Taobao livestreaming is close to 50%, bringing great changes to the previous online marketing mix that was adoptedJun 21, 21 · During last year's 618 shopping festival, around 40% of live streams on Taobao Live were hosted by brands, and by the 1111 Singles DayNov 12, · Live streaming is expected to take the center stage of this year's Taobao/Tmall Double 11 In addition to sessions hosted by top live streamers, about 400 company executives and 300 celebrities will also hold individual live streaming sessions Taobao Live will offer sessions ranging from cosmetics, electronics, to cars and houses Taobao Live Streaming Kol Ranking Gmv Walkthechat Taobao live streaming